Module 1: Introduction to eCommerce and the Entrepreneurial Mindset
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Lesson 1: Introduction (1:26)
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Lesson 2: Understanding the Entrepreneurial Mindset (15:40)
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Lesson 3: The Excitement of eCommerce (5:27)
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Lesson 4: Drop Shipping as an Entry Into eCommerce (6:57)
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Lesson 5: The eCommerce Skillset (9:41)
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Lesson 6: Opportunities Beyond Drop Shipping (5:34)
Module 2: Branded Niche Dropshipping
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Lesson 7: A Unique Approach to Drop Shipping (7:07)
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Lesson 8: The Current Drop Shipping Environment (7:35)
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Lesson 9: Discussing Other Approaches: The General Store (9:38)
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Lesson 10: Discussing Other Approaches: The Single Product Store (9:05)
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Lesson 11: My Approach: Branded Niche Drop Shipping (7:02)
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Lesson 12: Setting Up Shopify and Oberlo (7:31)
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Lesson 13: Alternatives to AliExpress Sourcing (7:01)
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Lesson 14: How to Determine Your Niche (Triple Segmentation) (11:13)
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Lesson 15: Creating Categories for Purposeful Sourcing (23:21)
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Lesson 16: The Efficient Way of Importing Products Into Oberlo (20:44)
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Lesson 17: How to Earn Extra Cash with Every Oberlo Order (Using Admitad) (7:14)
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Lesson 18: Path from Dropshipping to Brand (22:00)
Module 3: eCommerce Consumer Psychology and the Buying Experience
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Lesson 19: The Importance of Understanding Consumer Psychology (1:20)
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Lesson 20: The Four Pillars of Consumer Psychology (4:56)
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Lesson 21: How to Master Target-Conscious Acquisition (Understanding the Three Types of Buyers) (5:08)
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Lesson 22: The Five Golden Steps to Generating Sales (4:22)
Module 4: Introduction Shopify Web Design
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Lesson 23: Introduction Shopify Web Design (1:06)
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Lesson 24: Start The Importance of Adobe Photoshop (2:43)
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Lesson 25: Start Paying For Apps and Other Programs (2:23)
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Lesson 26: Start Stock Image Sites as a Great Source for Creatives (PDF Download Included) (1:25)
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Lesson 27: Start Mastering The Fabulous Five Framework (21:52)
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Lesson 28: Start How to Name your website and Pick Domains (8:57)
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Lesson 29: Start Key Characteristics of an Effective Product Page (15:54)
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Lesson 30: Start Turning Aliexpress Images into Engaging Product Photos (15:44)
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Lesson 31: Start How to Write Incredible Product Descriptions (Circle of Value Framework) (47:37)
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Lesson 32: Start Additional Product Page Elements (What to Include and Avoid) (3:50)
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Lesson 33: Start How to Add in Trust Badges (5:31)
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Lesson 34: Start How to Set Up Multiple Tabs with Easy Tabs (5:58)
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Lesson 35: Start How to Add Videos to Product Pages (5:19)
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Lesson 36: Start How to Add Photo Reviews (7:53)
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Lesson 37: Start Navigating Shopify platform (33:13)
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Lesson 38: Start Navigating the Shopify Theme and App Store (7:44)
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Lesson 39: Start Shopify Plans (4:06)
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Lesson 40: Start Setting Up One Click Upsell (13:36)
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Lesson 41: Start Boosting Cart Value with Cross Sells and Upsells (17:34)
Module 5: Shopify Web Design Mastery
Module 6: Setting up your Facebook Account for Advertising
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Lesson 69: Introduction to Setting Up Your Facebook Account (0:41)
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Lesson 70: Start How to Set Up Your Business Manager (8:40)
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Lesson 71: Start How to Set Up a Facebook Page for Your Business (20:10)
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Lesson 72: Start How to Set Up an Ad Account and Create a Pixel (6:07)
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Lesson 73: Start How to use Trackify for Easy Catalogs and Back up Pixel (11:38)
Module 7: How to make Engaging and Highly Profitable Advertisements
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Lesson 74: Introduction to Making engaging and Highly Profitable ads (2:52)
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Lesson 75: Start The Components of a Facebook Advertisement (18:35)
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Lesson 76: Start The Key Characteristics of effective Facebook Creative (6:29)
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Lesson 77: Start Sneak Peak into Making Effective Facebook Creatives (2:27)
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Lesson 78: Start How to Make Still Image Advertisements (0:42)
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Lesson 79: Start Step-by-Step Still Image Advertisement Creation (Example 1) (19:06)
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Lesson 80: Start Step-by-Step Still Image Advertisement Creation (Example 2) (10:51)
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Lesson 81: Start How to Make Slideshow Advertisements (0:53)
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Lesson 82: Start Step-by-Step Slideshow Advertisement Creation (Example 1) (25:54)
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Lesson 83: Start Step-by-Step Slideshow Advertisement Creation (Example 2) (16:08)
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Lesson 84: Start How to Make Video Advertisements (0:52)
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Lesson 85: Start Step-by-Step Video Advertisement Creation (Example 1) (15:37)
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Lesson 86: Start Step-by-Step Video Advertisement Creation (Example 2) (15:39)
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Lesson 87: Start How to Make Killer Carousel Advertisements (0:57)
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Lesson 88: Start Step-by-Step Carousel Advertisement Creation (Best Seller Carousel) (7:49)
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Lesson 89: Start Step-by-Step Carousel Advertisement Creation (Product Angles) (3:59)
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Lesson 90: Start Step-by-Step Carousel Advertisement Creation (Video Carousel) (8:12)
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Lesson 91: Start BONUS LESSON: Step-by-Step Advertisement Creation (Express Edition) (28:47)
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Lesson 92: Start The Equation for Writing Effective Copy (8:08)
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Lesson 93: Start Let's Talk about Emojis (2:31)
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Lesson 94: Start Putting it all Together (Step-by-Step Copy Examples) (23:52)
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Lesson 95: Start One Important Thing to Do With Every Creative (1:43)
Module 8: Basic Facebook Ad Strategy
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Lesson 96: Unveiling the Magic Behind Facebook Advertising (6:47)
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Lesson 97: Start The Principles of Facebook Ad Strategy (9:58)
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Lesson 98: Start Understanding The Three Audiences on Facebook (3:15)
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Lesson 99: Start Launching Facebook Ads on Day 1 (55:20)
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Lesson 100: Start Seizing the Opportunity with Warm Traffic and Re-Targeting (9:47)
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Lesson 101: Start How to Set Up Retargeting Campaigns (19:01)
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Lesson 102: Start Framework for Data Analysis and Improving Performance (13:56)
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Lesson 103: Start Understanding Performance Metrics: ROAS and Cost Per Purchase (2:35)
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Lesson 104: Start Evaluating Your ROAS and Cost per Purchase (4:47)
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Lesson 105: Start Losing so You Can Win (7:10)
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Lesson 106: Start Creating Look Alike Audiences after 100 Recorded Purchases (10:59)
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Lesson 107: Start Making LAAs and HIdden LAAs with Trackify (5:59)
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Lesson 108: Start How to Market Effectively to Foreign Countries (7:44)
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Lesson 109: Start Understanding Manual Bidding (3:36)
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Lesson 110: Start How to Solve Ad Fatigue, Audience Fatigue, and Product Fatigue (19:20)
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Lesson 111: Start The Importance of Continuous Testing (1:49)
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Lesson 112: Start Spider Web Method (64:28)
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Lesson 113: Start Exporting Emails of Custom Audiences (6:56)
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Lesson 114: Start Finding Interests for Testing (11:03)
Module 9: Advanced Facebook Ad Strategy
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Lesson 115: Advanced ad strategies (module intro) (1:12)
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Lesson 116:Start Understanding Campaign Budget Optimization (CBO) (3:48)
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Lesson 117: Start Setting up a CBO (2:08)
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Lesson 118: Start Audience Testing CBO Machine (Advanced CBO Strategy 1) (15:07)
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Lesson 119: Start Creative Testing CBO Machine (Advanced CBO Strategy 2) (13:47)
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Lesson 120: Start LAA Scatterbomb CBO Strategy (Advanced CBO Strategy 3) (15:28)
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Lesson 121: Start Concentrated CBO Scaling (Advanced CBO Strategy 4) (13:45)
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Lesson 122: Start King Broad CBO (Advanced CBO Strategy 5) (16:37)
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Lesson 123: Start Fools Gold Method (Advanced) (25:09)
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Lesson 124: Start Crowd Out Method (Advanced) (29:12)
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Lesson 125: Start Squeezer Method (Advanced) (18:08)
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Lesson 126: Start Broad Manual Bidgasm (Advanced) (15:12)
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Lesson 127: Start Volatility Machine (Advanced) (38:00)
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Lesson 128: Start Magic 8 Ball Retargeting (Advanced) (19:36)
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Lesson 129: Start Facebook Ad Manager Advanced Features (20:45)
Module 10: Effective Sales Strategies and Business Fundamentals
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Lesson 130: Common Business Principles to Understand in eCommerce (10:25)
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Lesson 131: Start Leveraging Order Metrics for Basic Accounting (4:21)
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Lesson 132: Start How and When to use a Subscription-Based Model (4:19)
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Lesson 133: Start How and When to use Product Bundles (4:05)
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Lesson 134: Start How and When to use a Free + Shipping Model (10:52)
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Lesson 135: Start How and When to use a Storewide Sale Approach (4:41)
Module 11: High ROI Email and SMS Marketing for Drop Shipping
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Lesson 136: Introducing Email Marketing (29:37)
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Lesson 137: Start Formula for High ROAS Email Marketing Blasts (17:24)
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Lesson 138: Start Formula for High ROAS Automated email flows (14:21)
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Lesson 139: Start Formula for High ROAS SMS marketing (13:41)
Module 12: Multivariate Testing, A/B Testing, and Heat Maps
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Lesson 140: How to Effectively use A/B Testing to Increase Your Conversion Rate (10:49)
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Lesson 141: Start How to Effectively use Multivariate Testing to Increase Your Conversion Rate (29:54)
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Lesson 142: Start How to Gain Insight from Watching Your Visitors Through Heat Maps (5:26)
Module 13: Setting up Bulletproof Customer Support
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Lesson 143: Introduction to Setting up Bulletproof Customer Support (1:53)
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Lesson 144: Start Handling Returns and Exchanges: Finding a 3PL (3:26)
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Lesson 145: Start Handling Returns and Exchanges: Crafting Your Policies (4:39)
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Lesson 146: Start Handling Returns and Exchanges: Dealing with Upset Customers (PDF Download Included) (4:18)
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Lesson 147: Start Setting up Zendesk for Optimal Customer Support (6:12)
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Lesson 148: Start Setting up a G Suite (6:58)
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Lesson 149: Start How to Easily Get a Phone Number for Your Business (10:24)
Module 14: Keeping Your Business Alive and Out of Trouble
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Lesson 150: Introduction to Keeping Your Business Alive and Out of Trouble (1:43)
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Lesson 151: Start Why and When you need to Form a Business Entity (2:35)
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Lesson 152: Start How to Deal with State Tax (2:20)
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Lesson 153: Start Things You Need to Know about Facebook and IP Infringement (1:53)
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Lesson 154: Start Avoiding Bad Facebook Customer Feedback (1:53)
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Lesson 155: Start Key Facebook Advertising Policies (3:56)
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Lesson 156: Start How to Retrieve a Banned FB Ad Account (PDF Download Included) (0:40)
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Lesson 157: Start Protecting Your IP From other Drop Shippers (1:15)
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Lesson 158: Start How to Report Someone Copying Your Store (12:31)
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Lesson 159: Start How to Deal with the BBB and other Watchdog Groups (3:09)
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Lesson 160: Start Key FTC Compliance Laws (3:47)
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Lesson 161: Start How to Navigate Payment Processors (7:24)
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Lesson 162: Start The Dreaded Match List and the Five Year Ban (2:20)
Module 15: Building Advanced Infrastructure and Achieving Full Automation